News
NEW
ONLINE "LEADS-ON-DEMAND" SERVICE LINKS BUYERS
AND SELLERS
OF INTERNET TELEPHONY TO ACCELERATE
VoIP SALES TRACTION
NEW CANAAN, CT. AUGUST 16—Driven by increasing demand for VoIP services, Revonet, Inc., a leading B2B Direct Marketing Company, announced today that it has launched public availability of its Leads-On-Demand solution. Revonet utilizes market research and database segmentation to identify best prospects and then makes thousands of phone calls to discover companies that are in the market for purchasing VoIP and telecommunications services. These highly qualified opportunities are then transferred in real time through the LOD product to a select group of vendors that are capable of servicing the interested company. Each lead has specifically requested to be contacted by a sales representative and contains very specific information detailing the opportunity. Currently being provided to a variety of regional and national telecommunications vendors, Leads-On-Demand has already proven its value through the generation of thousands of pre-qualified and highly effective sales leads for Revonet customers.
Starting today, Revonet is offering interested customers the ability to test 5 leads at no charge. Vendors can sign up for a subscription to Leads-On-Demand for as low as $75 per lead. This pricing is a fraction of what companies would expect to pay for a lead of this quality if they self generated these opportunities. However, the ability to take data from a shared lead source lowers the cost of lead generation. Each individual lead will only be distributed six times, striking the perfect balance between low cost and high usability.
“After exhaustive testing of the generation and delivery systems behind Leads-On-Demand, we are truly excited to open this opportunity to VoIP providers of virtually any size and type,” said Scott Howard, CEO of Revonet. “Feedback from our testing program customers shows that these highly qualified, targeted sales leads can be converted into closed deals at a rate commensurate with current lead generation efforts, however, our leads are at a much lower cost. That represents a tremendous boost in ROI for Leads-On-Demand customers.”
The Leads-On-Demand solution is focused on prospects that spend between $500 and $5,000 in Monthly Recurring Charges for data and telephone services (“MRC”). Each prospect interview is assessed to determine value variables and purchase indicators, including monthly spend, number of phone lines or stations, and existing service provider and contract expiration date.
As prospects are identified, they are mapped to appropriate Leads-On-Demand clients based on their selected criteria, then delivered through secure, personalized portals. Each sales lead includes the full customer profile including contact names, addresses, phone numbers, as well as contract size, expiration date and other helpful data. The records can be quickly and efficiently shared or fed into any number of existing CRM systems.
New customers can purchase leads in packages of 20 for as little as $75 per lead. Filtering criteria may also be added to increase the effectiveness of lead packages, with a per-lead cost of $25 for MRC filtering and/or $15 for Metro Service Area (MSA) designation. Leads-On-Demand therefore offers an industry-leading pricing structure — even with maximum filtering, the total cost per lead is just a fraction of typical sales lead generation efforts.
“This allows sales operations of virtually any size to set a Leads-On-Demand budget that fits easily within their existing programs,” said Howard, adding that Leads-On-Demand requires no long-term contract or commitment and can be set up easily online.
VoIP providers see instant Leads-On-Demand results
Howard credits the success to the in-depth telecommunications usage profiles Revonet develops, and the ability to gather critical contract expiration dates and spending rates, keys to identifying ideal targeted prospects for VoIP vendors. Leads-On-Demand test program users included three national-footprint VoIP providers as well as smaller firms.
“Unlike traditional search engines where the source of clicks and leads are often vague or unidentifiable, every single one of our leads is validated by a human interaction, and can be capitalized on almost immediately by a diligent salesperson,” says Howard. “We believe that in the high-stakes VoIP sales game, marketers would rather pay for qualified, legitimate sales leads they can reach and talk to rather than clicks to a website that may or may not lead to revenue. This is the first step toward legitimizing sales leads for marketers, many of whom are tired of "fuzzy inquiries from the black hole in cyberspace."
“We believe we are on the verge of establishing a truly national, multi-vendor VoIP sales generation engine,” says Howard, who welcomes more VoIP providers to test the quality of Leads-On-Demand sales leads, their dramatically increased conversion rate, and the ease of use of the company’s sales lead portal system.
VoIP providers interested in learning more about the unique new program should visit www.revonet.com or contact a Revonet account manager directly at (203) 972-9488.
About Revonet
Revonet is the leading provider of actionable, database-driven business-to-business sales information products for the telecom and information technology industries. Through innovative turnkey and customized solutions, Revonet's clients receive immediate revenue opportunities and demonstrable increases in ROI.
Founded in 1999, Revonet has rapidly grown into an industry-leading provider of sales information products and services. Revonet’s headquarters are located in New Canaan, Connecticut with call center facilities in Sioux Falls, South Dakota.
For more information:
Sally Lefferts
Manager of Client Services
Revonet, Inc.
(203) 972-9488
(877) 358-LEAD
REVONET NAMED DELOITTE CONNECTICUT
TECHNOLOGY FAST 50 WINNER
NEW CANAAN, CT. OCT. 7, 2005 — In recognition of impressive growth, Deloitte has again ranked Revonet in the top 20 Connecticut technology firms in its annual Fast 50 awards program. The Technology Fast 50 recognizes the 50 fastest growing technology companies in the state, based on percentage revenue growth over a five-year period. A leading B2B direct marketing company, Revonet has sustained this award-winning growth after ranking in the top 10 in the previous year’s Fast 50.
REVNOET WINS COVETED VERIZON
SUPPLIER EXCELLENCE AWARD
Recognized for Outstanding Performance in
Delivering
Highly Effective Revenue Opportunities
NEW CANAAN, CT. May 24, 2004—Revonet announced it has been awarded the prestigious Verizon Supplier Excellence award which annually recognizes Verizon's top suppliers for outstanding effort and achievement in demonstrating performance excellence.
"This award recognizes Revonet’s successful track record for delivering actionable market intelligence and high quality business-to-business sales leads for a world class business partner like Verizon," said Scott Howard, Founder and Chairman of Revonet. (Read complete text)
REVONET WINS BLOOMBERG BUSINESS COMPETITION
Watch Revonet win the award for the most innovative
company
to be successful in 2003.
NEW YORK, NY. May 15, 2003—A half-dozen CEOs presented to a prominent panel of judges including Will Porteous, Principal RRE Ventures, Stephen Brotman, Founder Silicon Alley Venture Partners, and Ellen Sandles, Executive Director, Private Investor Network. The objective for the CEOs presenting was to convince the judges that their company had what it took to go from start up to stardom in 2003. All companies were selected to present based on previously submitted business plans. There were several great ideas, a lot of enthusiasm but only one winner. The event ended with a brief award ceremony and interview with Revonet CEO Scott Howard.
REVONET FOUNDER & CEO SCOTT HOWARD NOMINATED FOR ENTREPRENEUR OF THE YEAR
Ernst & Young Announced Finalists
for 14th Annual
Entrepreneur
o
f the Year Awards
STAMFORD, CT, June 11, 2001—Ernst & Young LLP announced today the finalists for the 14th Annual Southwest Connecticut/New York Hudson Valley Entrepreneur of the Year®. The awards ceremony will be held June 28, 2001 at the Hyatt Regency in Greenwich, Conn. (Read complete text)
REVONET RECEIVES MICROSOFT BEST PRACTICE AWARD
NEW CANAAN, CT. July 31, 2001—Revonet, Inc., a leader in outsourced sales, has received the Microsoft Best Practice Award at the 2001 Microsoft Global Sales Conference in Miami, FL.
Over 135 best practices were showcased at the second annual Microsoft Best Practices Fair held on July 9, 2001. Exhibitors at the conference had the opportunity to share their business practices with Microsoft management attendees who were looking for best practices they could adopt.